Listeca
A simpler way to plan birthday gifts. Parents bring together their child’s wishes from any shop, share one list, and let friends and family reserve a gift to avoid duplicates.
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Urban Sports Club: B2BRecovering €XXXK + in outstanding revenue
Urban Sports Club: B2B2C2.7x more landing page shares
Beerwulf: B2CReducing delivery costs for 12% of UK customers
CarNext: B2CScaling SEO across 1,692 pages
Personal projects
Tiny Tales
Personalised stories, told by familiar voices. Parents create stories for their children and invite family and friends to record them, so little listeners can enjoy storytime wherever they are.
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About me
Over five years designing products that sit at the intersection of business complexity and everyday human behaviour - from e-commerce checkouts to B2B portals running across 13 countries.
Right now at Urban Sports Club, I help companies manage fitness benefits and helping members sort out payments without losing their minds.
Originally from Brazil, shaped by Portugal, now firmly Amsterdam-based. I bring a collaborative, curious, and easy-to-work-with approach to every project.
Outside work: my son's unofficial paparazzo with a Fuji X-T30 II, and a self-appointed expert in kid-friendly spots around the Netherlands (@liamsfinds).
Capturing moments
